Media Kit 2026 · #1 in the Netherlands, AI Workflow Automation

Reach
AI-first entrepreneurs

96%+ Dutch and Belgian founders, solopreneurs, and consultants, actively building with AI. Your product, in front of the exact audience that buys it.

Get in touch → Last updated: just now

Live follower counts, refreshed daily.

Combined reach

Verified

Instagram

@bartboonstra_

Behind the scenes, short tips, daily reels

Verified

Bart Boonstra

Daily AI insights for founders and operators

Verified

TikTok

@bart_boonstra

Fast AI hacks, fastest-growing channel

Verified

YouTube

@BartBoonstra

Tutorials, walkthroughs, AI demos

Best performing content

Who actually follows along

96%

Netherlands and Belgium

25-54

Primary age range

B2B

Decision makers and budget holders

AI
builders

Actively using AI tools daily

Your ideal customer, already engaged

My audience isn't learning about AI in theory. They're in the trenches, building automations, launching AI products, and looking for tools that make them faster. They trust me because I build in public and only recommend what I actually use.

Founders and solopreneurs (1 to 10 FTE)
Active AI tool buyers
Dutch and Belgian market
High purchasing intent

Audience breakdown

The numbers brands actually need

Based on Instagram Insights and TikTok Creator Tools. Real platform data.

Location Instagram

Netherlands

85%

Belgium

11%

Spain

0.9%

Germany

0.4%

Age

Instagram

25 to 34

25.6%

35 to 44

21.3%

45 to 54

23%

55 to 64

15.6%

TikTok

18 to 24

25%

25 to 34

37.7%

35 to 44

14.9%

45 to 54

13.6%

55+

8.8%

Gender

Instagram

70%

Male

30%

Female

TikTok

67%

Male

31%

Female

Occupation

Founder / Owner

46%

Freelancer / Consultant

28%

Manager / Lead

18%

Other

What you can book

Partnership formats

Best value

Short-form package, one reel across every vertical channel

One reel, cut and posted to Instagram Reels, TikTok and YouTube Shorts. Your product in front of my full short-form audience in a single campaign.

EUR 1,800

Rates are ex. VAT. Custom packages available on request. All content includes 90-day organic usage rights for paid amplification on your own channels.

Favikon Top 200 Creators: Bart Boonstra, #25 worldwide in AI Workflow Automation, #1 in the Netherlands, July 2026

Recognition

#25 worldwide. #1 in the Netherlands.

Favikon ranks the world’s top 200 LinkedIn creators in AI Workflow Automation. I’m number 25 globally and the highest-ranked Dutch creator on that list. Not a vanity metric: it is measured on reach, engagement and how much the audience actually responds.

#25Worldwide

#1Netherlands

83.3Favikon score

Jul 2026Last ranking

Brands I have worked with

Before that, 7 years on Dutch television: RTL, Nickelodeon, SBS6 and Net5.

Why me

Three reasons brands keep coming back

AI-native audience

These aren't passive followers. They buy tools, attend workshops, and build products with AI. When I recommend something, they install it that same day.

Dutch market depth

96%+ NL and BE means your campaign lands in the market you care about. Not diluted by global noise, not wasted on viewers who can't buy from you.

Built-in trust

I only work with products I'd actually use. My audience knows this, which is why my partnerships convert. Your deal benefits from years of credibility I won't risk on a bad fit.

Get in touch

Let's work together

Send me a short message with your product, goal, and ideal timeline. I'll get back within 24 hours.

bart@slimwerken.ai

Instagram LinkedIn TikTok YouTube

Reach
AI-first entrepreneurs

Live follower counts, refreshed daily.

Top 10 posts, last 3 months

Top 5 videos

Who actually follows along

Your ideal customer, already engaged